Jul 2, 2021

He won't have even dropped by then XD

 

Jul 2, 2021

 

Jul 2, 2021

SHADY RECORDS SIGNS ATLANTA’S GRIP & RELEASES HIS LABEL DEBUT TRACK “GUTTER”
Listen to “Gutter” on streaming services here and read the full story below.

Shady Records and Eminem took to social media today to announce GRIP as the newest addition to the label’s roster He’s been called “Atlanta’s Next Great Storyteller” and has already garnered tremendous buzz and acclaim, starting with his 2017 breakout project Porch. The next project, 2019’s Snubhouse kept the momentum building, and he quickly followed up with two more projects in 2020: Halo and PROBOSCIDEA. Grip’s building buzz and lyrical prowess caught the ear of Eminem manager and Shady Records’ President Paul Rosenberg, who then brought it to Eminem. The two quickly linked with GRIP and added him to the label. GRIP is currently working on his debut album for Shady, coming later this year.

“Gutter” is GRIP’s debut track on Shady Records, and showcases an artist who can rap with the best in the game with a label boasting the likes of Westside Boogie plus recent Shady alumni, Griselda’s Westside Gunn and Conway the Machine. Label President Paul Rosenberg says, “Grip is the type of artist that brings you into his world and expresses himself through a complete composed body of work. If true album artists in this era are a rare breed- then Grip is a unicorn! We’re excited for him to join the Shady Records family”

GRIP adds, “It was one of those full circle moments because I grew up on Eminem so to have him reach out and let me know how dope my s--- is was so cool. Excited to partner with Shady/Interscope and get the music out on a larger platform.” GRIP’s upcoming LP will serve as a breathtaking introduction to those just learning about the emcee and a reminder for existing fans that the musician doesn’t fit a cookie cutter sound…which is just the way he likes it.

Look out for the official music video for “Gutter” Friday, July 2nd at Noon EST and stay tuned for more on his forthcoming projects via Shady Records.


https://shadyrecords.com/2021/07/01...s-grip-releases-his-label-debut-track-gutter/

 

Jul 12, 2021

Snubnose was great

Also this

 

Jul 10, 2021

I’ll grant you 50, even though he was a sure thing. Aligning with Em and Dre def made him even bigger. Griselda tho? I don’t think Shady has had any real impact on their career either way. They had their hardcore cult fanbase before Shady and they still have it now.

 

Jul 4, 2021

I think he wanted Em to do the hook himself, can't really remember though. All I know is I liked By My Side.

But that was a weird era for Shady and G-Unit, it wasn't just Stat, it was Cashis, Bobby, Olivia, Hot Rod, M.O.P., + Dre's artists after Game who never blew up. So many projects were cancelled.

 

Jul 3, 2021

oh man

Both Grip and Vince Ash are so f---in dope, i really really hope this is works out. But given Shadys track record expectations aren't very high....

 

Jul 2, 2021

GRIP is one of the best rappers of all time. I’m so excited.

 

Jul 2, 2021

They continues to sign rappers with no commercial appeal.
They obviously don'tneed the money but Shady Records must be losing alot of money with all the artists that have flopped since 50.

Shows you how bad a label rep/manager Paul is.

 

Jul 2, 2021

Enough of that Shady records sucks bs. As long as the artist wants to drop and create Shady is down with it. Stop blaming the non creativeness of SH on Shady. How would you explain what Yela released through out the years ? Didn't he deliver things as he wanted after Radioactive ? If anything, signing with Shady means you get to have Em on your side musically and maybe even personally which is a dream come true for most of the rappers.

As for Grip, I have no idea who he is but thanks to Em sharing a pic of him, I know he exists and had a song released on Shady. And probably I'm gonna check it out. Imagine how many people just saw him and heard of him because he is signed to Shady. That alone is a great business move for a rapper.