Nov 26, 2024 J. Cole was once brushed off by Eminem‘s longtime manager Paul Rosenberg before he became the superstar he is today. Cole just launched a podcast series titled Inevitable, which is comprised of conversations with his manager Ibrahim Hamad and filmmaker Scott Lazer. On a recent episode, Ib and Cole recalled the major meetings they’d starting getting in the late 2000s. While most weren’t panning out, to Cole, they were indicative of the momentum he’d finally gained. “After that meeting [with G-Unit], we got a meeting with two people: one was Chris Lighty and the other was – I think Sha [Money XL] had something to do with this – he got us a meeting with Paul Rosenberg who is Eminem’s manager forever and runs Shady Records,” Cole said. “Just like being at 50’s house and meeting Mark Pitts, it was, ‘Now we’re talking momentum.’ Just a year prior, I was f---ing waiting outside on some Hail Mary s--- for JAY-Z, and now I’m getting real momentum of people calling like, ‘They want to come and see us, they want us to pull up and play music.’” Ib added: “I remember at the Paul Rosenberg meeting, ’cause I was there for that, it really felt like he was doing someone a favor.” Cole replied, “Chris Lighty’s energy was more like, ‘Yo, I’m just gonna give y’all some game. Y’all young n-ggas I heard about, boom boom boom.’ And Paul Rosenberg genuinely felt like he was disinterested and didn’t give a f---. It literally felt like it was a favor. There was no vibe to that meeting, he didn’t see it, he didn’t get it. Which is cool, he didn’t play us at all.” Even when we came into the meeting it was almost like, ’I got a meeting I gotta knock out real quick. Let’s just do this.’” Ib mentioned. “But, once again I didn’t give a f--- because it was momentum,” Cole noted. “The fact that I was right there with Eminem’s f---ing manager and somehow I made it to him and on his f---ing radar was just more proof of, ‘Yo, just keep doing what you’re f---ing doing.’” Cole later mentioned it would have been nice to have an album under the Shady/Gunit inprint https://www.inevitable.live/
Nov 27, 2024 she told me that whole story, she was super sad, i tried to tell her not to take it personally but she was quite inconsolable